Operations · Use case
Order and delivery updates
Shipped, out for delivery, delivered: sent on the channel each customer reads.
Order and delivery updates · flow
Click a step to preview what the customer sees.
Your brand
WhatsApp · step 1 of 4
Shipped · Shipped with tracking
Your order left our Bhiwandi warehouse. Track it here.
Track
WhatsApp · preview
“where is my order” chats
−66%
read rate
92%
post-delivery rating
4.7★
industries use it
9
D2C & ecommerce, Electronics & appliances and more
i
Typical results once this playbook is live. Yours will depend on your audience and offer.
Industries that run this playbook
D2C & ecommerce
Retail
Turn one-time buyers into regulars across WhatsApp, Instagram and email.
See how it works→
Electronics & appliances
Retail
Pre-sales questions, installation slots and warranty follow-ups on one record.
See how it works→
Home & furniture
Retail
Long consideration, big baskets. Nurture until they’re ready and deliver on time.
See how it works→
Grocery & quick commerce
Retail
Reorders in two taps, substitutions agreed in chat, slots confirmed.
See how it works→
Pharmacy & diagnostics
Health
Prescription uploads, refill reminders and lab reports on WhatsApp.
See how it works→
Insurance
Financial
Quotes, renewals and claims updates customers don’t have to chase.
See how it works→
Travel & hospitality
Services
Enquiries, itineraries and on-trip help across time zones.
See how it works→
Logistics & delivery
B2B
Proactive delivery updates, address fixes and COD collection.
See how it works→
Wholesale & distribution
B2B
Retailer ordering, price lists and dues in chat, not spreadsheets.
See how it works→
How it works, step by step
Shipped
Shipped with tracking
Your order left our Bhiwandi warehouse. Track it here.
Out today
Out for delivery
LUMORA: Out for delivery today. OTP 4719.
Delivered
Delivered + how-to
Delivered! Here’s how to use your serum for best results.
+5 days
Ask for a review
How’s the serum? A 30-second review helps others.
Guardrails applied automatically
✓Consent checked
Each step checks opt-in for its channel before sending.
✓Quiet hours
Nothing marketing-related at night in their time zone.
✓Frequency cap
Counts toward the weekly limit per person.
✓Exit on goal
The flow stops the moment the goal is met.
Channels in this playbook
Features that power it
F
Flows
Engage
Journeys that start when something happens: a cart left, an order delivered, 60 days quiet.
Explore the feature→
WT
WhatsApp template builder
Engage
Write, check and submit templates with live Meta policy checks and regional languages.
Explore the feature→
AA
API and webhooks
Platform
REST API, webhooks and a custom events API to send anything onto the timeline.
Explore the feature→
UI
Unified inbox
Support
Every channel in one inbox, with the customer’s record beside every chat.
Explore the feature→
Where it lands
On the customer’s timeline, and in your revenue number.
Links to
Every step is logged on the customer’s record, with the channel, message and outcome.
Rolls up to
Revenue and outcomes are credited once, to the step that earned them.
Shipped with tracking
Order and delivery updates · Shipped
Out for delivery
Order and delivery updates · Out today
Delivered + how-to
Order and delivery updates · Delivered
Ask for a review
Order and delivery updates · +5 days
Customer story
Cart recovery paid for the platform in the first week. COD-to-UPI nudges cut our returns more than anything we tried.
RM
Verified customer
Ritika Menon
Head of Growth, Your brand
Common questions
Start from the template, adjust copy and timing, and it’s live the same day.
Related use cases
Appointments and bookings
Operations
Pick a slot in chat, get reminders, reschedule in one tap.
See the playbook→
OTPs and alerts
Operations
Fast OTPs and alerts on WhatsApp with SMS fallback, sent within seconds.
See the playbook→
LinkedIn outreach
Outreach
Profile visits, connection notes, messages and voice notes from each rep’s own account, inside safe limits.
See the playbook→
